...

🚖 Convenient Commutes: Uber Availability in Punta Cana, Dominican Republic 🗺️

Índice:

Are you planning a trip to Punta Cana, Dominican Republic? If so, you’ll be pleased to know that Uber is available in this breathtaking destination. Since its introduction in 2020, Uber has become a convenient and reliable transportation option for both locals and tourists in Punta Cana.

At JJ Studio Photo, we understand the importance of hassle-free transportation during your travels. That’s why we’re excited to inform you about the availability of Uber in Punta Cana. With just a few taps on your smartphone, you can enjoy convenient and comfortable rides to explore the stunning beaches, vibrant nightlife, and cultural attractions that Punta Cana has to offer.

Key Takeaways:

  • Uber is available in Punta Cana, Dominican Republic, providing accessible and reliable transportation services.
  • Uber started operating in Punta Cana in 2020, offering a viable alternative to traditional taxi services.
  • The introduction of Uber initially created conflicts with taxi drivers, but a resolution was reached, allowing taxi operators to register on the Uber platform.
  • Using Uber in Punta Cana offers benefits such as transparent pricing, reliable service, and the convenience of the Uber app.
  • Experience the ease and convenience of Uber during your visit to Punta Cana by downloading the app and requesting a ride.

For more information about our photography services and to request a free appointment, visit our website at jjstudiophoto.com or call us at ☎️【+1 849 387 9900】. We look forward to capturing your memories in beautiful Punta Cana!

The Introduction of Uber in the Dominican Republic

In 2015, Uber made its debut in the Dominican Republic, starting with operations in the bustling capital city of Santo Domingo. The on-demand transportation service quickly gained popularity among residents and visitors alike, prompting its expansion to other regions, including the beautiful coastal destination of Punta Cana in 2020.

«Uber’s entry into the Dominican Republic represented a major shift in the transportation landscape, challenging the long-standing monopoly held by traditional taxi drivers,» said Juan Ramirez, a local transportation analyst.

Prior to Uber’s arrival, tourists and locals in Punta Cana relied predominantly on traditional taxis for transportation services. However, Uber’s convenient app-based platform and affordable fares presented a new and attractive alternative to these established modes of travel.

With Uber’s entry into the Punta Cana market, passengers gained access to a reliable and efficient transportation service that offered a seamless experience from the moment they requested a ride to their final destination. The introduction of Uber created increased competition and choice for visitors seeking transportation within the picturesque region.

Image:

Traditional TaxisUber
Fixed faresTransparent and dynamic pricing
Availability limited to designated taxi standsAccessible pick-up and drop-off points
Payment in cashConvenient cashless transactions
Limited vehicle selectionMultiple vehicle types to choose from
Relies on street hailingEffortless booking through the Uber app

The introduction of Uber in Punta Cana disrupted the traditional transportation market, leading to both benefits and challenges for drivers and passengers alike. While some traditional taxi drivers initially expressed concerns and opposition to the ride-hailing giant, the increased competition ultimately sparked a much-needed revitalization of the transportation industry in the area.

As Uber’s presence grew in Punta Cana, it brought with it an array of benefits, such as enhanced convenience, affordability, and a more streamlined experience for travelers. In addition, Uber contributed to the diversification of transportation options, providing passengers with the freedom to choose the type of vehicle and service that best suited their needs.

Conflicts between Uber and Taxi Drivers in Punta Cana

The entry of Uber into the Punta Cana market has not been without its challenges. The introduction of ride-hailing services in the Dominican Republic has created a hostile environment, with conflicts arising between Uber drivers and traditional taxi drivers.

Taxi drivers, who had previously enjoyed a monopoly on private transportation services in Punta Cana, felt threatened by the emergence of Uber. In response, some taxi drivers resorted to disruptive actions, such as blocking passages and attempting to convince tourists that Uber was illegal.

“We strongly believe that ride-hailing services like Uber are detrimental to our livelihoods,” stated Miguel Rodriguez, a representative of the Punta Cana Taxi Drivers Association. “We will do whatever it takes to protect our industry and its drivers.”

As tensions escalated, there were reports of instances where Uber drivers faced intimidation and physical attacks from taxi drivers who were determined to maintain their position in the transportation market.

To gain a better understanding of the conflicts between Uber and taxi drivers in Punta Cana, let’s take a look at the table below:

Conflict Description
Blocking Passages Taxi drivers intentionally blocking Uber drivers’ access to popular pickup/drop-off points, causing delays and inconvenience for Uber users.
Discrediting Uber Taxi drivers attempting to convince tourists that Uber is illegal and encouraging them to use traditional taxi services instead.
Intimidation and Physical Attacks Reports of incidents where Uber drivers were threatened, intimidated, or physically attacked by taxi drivers who resent Uber’s presence in the market.

The conflicts between Uber and taxi drivers in Punta Cana highlight the resistance faced by new entrants in the transportation industry. However, the resolution of these conflicts and the path towards coexistence will be explored further in the next section.

ride-hailing services dominican republic

Minister of Tourism Intervention and Resolving Conflict

The tense situation between Uber and taxi drivers in Punta Cana required the intervention of the Dominican Minister of Tourism. In April 2022, an agreement was reached between the Dominican Confederation of Tourist Taxi Drivers (CODOTATUR) and affiliated associations, bringing about a resolution to the conflict. This agreement allowed taxi operators in Punta Cana to register on the Uber platform as driver partners, offering a new option called Uber Select.

Resolving Conflict for a Harmonious Transportation System

Recognizing the importance of creating a harmonious transportation system for visitors and locals alike, the Dominican Minister of Tourism took decisive action to address the conflicts between Uber and taxi drivers in Punta Cana. Through negotiations, a compromise was reached that not only resolved the tensions but also introduced a mutually beneficial solution.

The agreement between CODOTATUR and Uber transformed the landscape of transportation services in Punta Cana. Taxi operators, who previously felt threatened by Uber’s presence, were given an opportunity to join the Uber platform as driver partners. This new option, known as Uber Select, allowed taxi drivers to leverage the benefits of Uber’s technology and expand their customer base.

By opening the Uber platform to registered taxi operators, the Minister of Tourism fostered collaboration and healthy competition. This intervention not only ensured fair market access but also allowed travelers to have more choices when it comes to transportation in Punta Cana. With Uber Select, passengers can now enjoy the convenience, reliability, and transparency of Uber’s services while supporting local taxi drivers in the process.

«The intervention of the Minister of Tourism marks a turning point in the relationship between Uber and taxi drivers in Punta Cana. We are pleased to have reached a resolution that benefits both parties and, most importantly, the passengers. With Uber Select, we aim to provide top-notch transportation services while promoting the growth and prosperity of the local taxi industry.» – Gabriel Gutierrez, General Manager of Uber for the Caribbean and Panama.

With the Minister of Tourism’s intervention, Punta Cana has set an example of efficient conflict resolution and innovation in the transportation sector. The agreement not only strengthens the public’s trust in ride-hailing services but also paves the way for further enhancements in the transportation landscape of the Dominican Republic.

Advantages of Minister of Tourism Intervention Benefits for Passengers
Resolution of conflicts between Uber and taxi drivers Access to reliable and convenient transportation services
Inclusion of taxi drivers on the Uber platform as driver partners Transparent pricing and upfront fare estimates
Expansion of market competition in Punta Cana Enhanced safety measures with driver and trip information
Promotion of collaboration and harmonious coexistence Flexible options for various transportation needs

With the Minister of Tourism’s successful intervention, Punta Cana has transformed into a thriving hub of transportation services. Visitors and locals can now avail themselves of Uber’s convenient and reliable transportation options while supporting the local taxi industry. The resolution of conflicts between Uber and taxi drivers not only benefits both parties but also creates an environment that promotes healthy competition and continuous innovation. The Minister of Tourism’s intervention sets a remarkable precedent for effective conflict resolution in the transportation sector, ensuring a positive experience for all passengers in Punta Cana. To book your Uber Select ride and experience hassle-free transportation in Punta Cana, visit our website uber.com or call us at ☎️【+1 849 387 9900】 to request a free appointment.

Introduction of Uber Select and its Pricing

When Uber expanded its services to Punta Cana, Dominican Republic, it introduced a new option called Uber Select alongside the existing UberX service. This introduction aimed to provide passengers with a wider range of transportation choices and improve their overall travel experience in the region.

Uber Select in Punta Cana

Uber Select in Punta Cana was designed to include the participation of traditional tourist taxis, ensuring that taxi drivers could still offer their services through the Uber platform.

Initially, Uber Select fares were higher than regular UberX fares, making the service more expensive for passengers. This pricing structure aimed to reflect the added comfort and luxury of the Uber Select experience.

To enhance convenience and accessibility, Uber Select was exclusively available within all-inclusive resorts and at the airport. This strategic positioning allowed passengers to enjoy the benefits of Uber Select without compromising on the availability of traditional taxi services when needed.

With Uber Select, passengers had the opportunity to experience a higher level of comfort and style during their travels in Punta Cana. While the pricing may be slightly higher, the premium service and enhanced experience made it a favorable option for those looking to indulge in luxury transportation.

As the popularity of Uber Select grew, many passengers began appreciating the added value it provided, making it a preferred choice for their transportation needs within Punta Cana.

Uber Service Availability Pricing
UberX Throughout Punta Cana Budget-friendly
Uber Select All-inclusive resorts and airport Premium luxury pricing

No matter which option passengers chose, Uber provided a reliable and convenient mode of transportation in Punta Cana, catering to different preferences and budgets. With the introduction of Uber Select, the transportation landscape in Punta Cana became even more diverse, ensuring that travelers could tailor their journeys to their specific needs and desires.

How Uber Select Operates in Punta Cana

To access the regular UberX fare instead of the more expensive Uber Select fare, passengers in Punta Cana need to make their way to the main entrance of the resort or exit the airport terminals. Within the resort premises and at the airport, only the Uber Select option is available, ensuring that taxi drivers continue to have a presence in these locations. This arrangement allows you, as a tourist, to choose between the two service options based on your preferences and budget.

If you prefer the more affordable UberX option, you can simply make your way to the main entrance of your resort or exit the airport terminals. Once outside these areas, you can request an UberX ride through the app and enjoy the convenience and cost-effectiveness of this transportation service in Punta Cana.

However, if you’re staying within the resort or need a ride from the airport, the only available option will be Uber Select. This ensures that licensed taxi drivers can still cater to passengers in these specific locations while maintaining a fair competition with Uber.

Rest assured, whether you choose UberX or Uber Select, both options offer reliable transportation services in Punta Cana. The Uber app makes it easy for you to book your ride and experience a hassle-free commute during your stay in paradise.

For more information about Uber transportation services in Punta Cana, and to request a free appointment, visit our website jjstudiophoto.com or give us a call at ☎️ +1 849 387 9900.

Service Options Availability Benefits
UberX Main entrance of resort
Outside airport terminals
– Affordable fares
– Wide availability
Uber Select Within resorts
At the airport
– Licensed taxi drivers
– Premium service

Acceptance and Expansion of Uber in Punta Cana

The introduction of Uber in Punta Cana, Dominican Republic, initially led to conflicts with traditional taxi drivers. However, an agreement between Uber and taxi drivers has since been reached, resolving tensions and paving the way for the widespread acceptance of Uber in the area. Today, Uber has become a popular and convenient transportation option for both locals and tourists in Punta Cana.

With reliable rides, accessible prices, and the convenience of the Uber app, more people are opting for Uber for their transportation needs in Punta Cana. Whether you’re a local resident looking for a convenient way to get around or a tourist exploring the beautiful beaches and attractions, Uber offers a reliable and efficient ride-hailing service.

When you choose Uber in Punta Cana, you no longer have to worry about negotiating fares or dealing with potential language barriers. The Uber app allows you to request a ride with just a few taps on your smartphone. You can track the arrival of your driver in real-time and receive an upfront fare estimate, providing transparency and peace of mind.

By embracing technology and ride-hailing services like Uber, Punta Cana is adapting to meet the needs of modern travelers. The convenience and accessibility of Uber have made it a preferred choice for many, offering a seamless transportation experience from the moment you land at the airport to exploring the vibrant streets of Punta Cana.

So, the next time you’re in Punta Cana and in need of reliable transportation, consider requesting an Uber. With its widespread acceptance and expanding availability, Uber is transforming the way people travel in Punta Cana.

Visit our website jjstudiophoto.com to learn more about our services and to request a free appointment with one of our professional photographers.

Benefits of Using Uber in Punta Cana

Using Uber in Punta Cana offers several benefits to passengers. It provides a safe and reliable mode of transportation, alleviating concerns about overpriced fares and potential scams. Uber’s transparent pricing system ensures that passengers know the fare upfront and can track their ride in real-time. The convenience of requesting a ride through the Uber app makes transportation services in Punta Cana seamless and effortless.

Here are the main benefits of using Uber in Punta Cana:

  • Safety: Uber employs rigorous driver screening processes to ensure passenger safety. All drivers undergo background checks and vehicle inspections, giving you peace of mind knowing that you’re in good hands.
  • Reliability: With a wide fleet of drivers available, Uber offers reliable transportation services in Punta Cana. You can count on finding a ride when you need it, whether you’re heading to the airport, exploring local attractions, or attending business meetings.
  • Transparent Pricing: Uber’s pricing is upfront and transparent. Before confirming your ride, you’ll see the estimated fare, including any surge pricing if applicable. This eliminates the worry of unexpected costs or inflated fares.
  • Real-time Tracking: Once you’ve requested a ride, you can track your driver’s location and estimated time of arrival in real-time through the Uber app. You’ll always know exactly when your driver will pick you up, allowing you to plan your day with confidence.
  • Convenience: Requesting an Uber in Punta Cana is as simple as opening the app and entering your destination. You don’t need to worry about language barriers or hailing a taxi on the street. With just a few taps on your phone, your ride will be on its way.

«Using Uber in Punta Cana made getting around the city a breeze. It eliminated the stress of negotiating fares and worrying about overcharging. The drivers were friendly and professional, and the app made it so easy to request a ride. I highly recommend Uber for anyone visiting Punta Cana.»

– Maria Fernandez, Tourist

Whether you’re a local resident or a tourist exploring Punta Cana, Uber’s transportation services offer a convenient and reliable option. With safety, transparency, and ease of use, Uber has become a popular choice for getting around the city. Experience the convenience and comfort of Uber in Punta Cana by requesting a ride through the app today!

When it comes to capturing your special moments in Punta Cana, JJ Studio Photo is here to provide you with exceptional photography services. Our team of experienced photographers is dedicated to ensuring that your memories are beautifully preserved.

Here are some key benefits of choosing JJ Studio Photo for your photography needs:

  1. Professional Expertise: Our photographers are highly skilled and experienced, with a keen eye for capturing the perfect shot. They have extensive knowledge of the best locations in Punta Cana and can offer valuable advice on poses, lighting, and composition.
  2. Personalized Approach: We understand that each client is unique, and we take the time to listen to your preferences and vision. Our photographers work closely with you to ensure that your photos reflect your style and personality.
  3. High-Quality Images: We use top-of-the-line equipment and employ the latest techniques to deliver stunning, high-resolution images. Our attention to detail and commitment to excellence result in photographs that exceed your expectations.

«The service provided by JJ Studio Photo was beyond exceptional. The photographer was professional, friendly, and made us feel comfortable throughout the entire shoot. The final photos were absolutely stunning, capturing the essence of our special day. We couldn’t be happier with the experience!»

– Maria Sanchez

In addition to these benefits, JJ Studio Photo offers a range of photography packages to suit your needs and budget. Whether you’re celebrating a wedding, honeymoon, family vacation, or any other special occasion, we have a package that’s perfect for you.

To schedule a free appointment with one of our talented photographers, simply give us a call at ☎️【+1 849 387 9900】or visit our website jjstudiophoto.com. We look forward to capturing your cherished moments in Punta Cana!

Are you planning a trip to Punta Cana and looking for the best transportation options? Look no further than Uber! With Uber’s convenient and reliable service, getting around Punta Cana has never been easier.

Why Choose Uber in Punta Cana?

Uber offers numerous benefits that make it the ideal choice for your transportation needs in Punta Cana. Here’s why:

  • Convenience: With the Uber app, you can request a ride with just a few taps on your smartphone. No more hailing taxis or waiting in long lines.
  • Reliability: Uber provides reliable transportation services, ensuring you reach your destination on time.
  • Safety: Rest assured knowing that all Uber drivers in Punta Cana undergo background checks, and you can track your ride in real-time for added peace of mind.
  • Transparent Pricing: Say goodbye to unexpected fare surges or haggling over prices. Uber’s transparent pricing system shows you the fare upfront, so you know exactly what to expect.

Exploring Punta Cana with Uber

Whether you’re headed to the beach, exploring local attractions, or dining at a delicious restaurant, Uber can take you there. Discover the beauty of Punta Cana with ease, knowing that reliable transportation is just a tap away.

“Uber offers convenience, reliability, safety, and transparent pricing for your Punta Cana adventures.”

Ready to experience the convenience of Uber in Punta Cana for yourself? Request a free appointment on our website or give us a call at +1 849 387 9900 to get started.

Benefits of Using Uber in Punta Cana Traditional Taxis Uber
Convenience Dependent on availability and busy periods Request a ride anytime, anywhere
Pricing Negotiable and subject to change Transparent pricing with upfront fare estimate
Reliability Inconsistent, especially during peak hours Reliable service with experienced drivers
Safety No guarantee of driver background checks All drivers undergo background checks

When it comes to transportation in Punta Cana, Uber offers a range of benefits that make it the preferred choice for many. Whether you’re a local resident or a tourist exploring the beautiful Dominican Republic, here are some reasons why you should consider using Uber:

  1. Convenience: With the Uber app on your smartphone, booking a ride is just a few taps away. No more waiting on the street or searching for taxi stands. Simply open the app, enter your destination, and a driver will be on their way to pick you up.
  2. Transparent Pricing: One of the advantages of Uber is its transparent pricing system. Before confirming your ride, you’ll see the estimated fare, so there are no surprises. Plus, you can track your ride in real-time, giving you peace of mind.
  3. Safety: Uber prioritizes safety for both passengers and drivers. Every Uber driver undergoes a background check, and you can view their rating and reviews from past riders. Additionally, trips are recorded, providing an extra layer of security.
  4. Quality Service: Uber drivers in Punta Cana are known for their professionalism and customer service. They strive to provide a comfortable and enjoyable ride experience, ensuring you reach your destination safely.
  5. Flexibility: Uber operates 24/7 in Punta Cana, so you can rely on the service whenever you need it. Whether it’s a quick ride to the beach, a trip to a restaurant, or a late-night journey back to your hotel, Uber is available round the clock.

Choosing Uber in Punta Cana means choosing convenience, transparency, safety, quality service, and flexibility. So, why wait? Experience the benefits of Uber today.

For a stress-free and reliable ride, request an Uber in Punta Cana. Visit our website jjstudiophoto.com or call us at ☎️【+1 849 387 9900】and schedule your free appointment now!

Make your Punta Cana trip unforgettable with our professional photography services. Capture precious moments and stunning landscapes with our experienced photographers. Whether you’re celebrating a special occasion, planning a family vacation, or simply want beautiful vacation photos, we have you covered.

At JJ Studio Photo, we offer a wide range of photography packages to suit your needs and preferences. From intimate couple shoots to large group sessions, our photographers are skilled in capturing the essence of your vacation in picture-perfect images.

Why choose JJ Studio Photo?

  • Experienced photographers with local knowledge of the best locations
  • Customizable packages to fit your budget and requirements
  • High-quality prints and digital images
  • Quick turnaround time for delivery of edited photos
  • Friendly and professional service

Contact us now to request a free appointment and discuss your photography needs. Call us at +1 849 387 9900 or visit our website at jjstudiophoto.com.

Make your Punta Cana memories last a lifetime with professional photography services from JJ Studio Photo!

Choose the Perfect Package for Your Needs

Package Includes Price
Essential
  • 1-hour photo session
  • Choice of location
  • 20 edited digital images
$150
Deluxe
  • 2-hour photo session
  • Choice of location
  • 40 edited digital images
  • 10 prints (5×7)
$250
Premium
  • 3-hour photo session
  • Choice of location
  • 60 edited digital images
  • 20 prints (5×7)
  • 10 prints (8×10)
$400

Whether you’re looking for a short and sweet session or an extensive photoshoot, our packages are designed to meet your unique needs. Book now and let us capture your Punta Cana memories in beautiful photographs.

When it comes to transportation in Punta Cana, Uber offers numerous advantages that make it a top choice for both residents and visitors. Whether you need a ride to the beach, a tour of the city, or a convenient airport transfer, Uber is here to provide you with seamless and reliable service.

Transparent Pricing and No Hidden Costs

With Uber, you never have to worry about surprise charges or price negotiations. The fare is calculated based on distance and time, so you know exactly how much you’ll pay before you even step into the car. No more haggling or wondering whether you’re being charged fairly. Uber’s transparent pricing policy ensures a stress-free experience.

Reliable and Professional Drivers

Uber drivers in Punta Cana are carefully vetted, ensuring that you are in safe hands throughout your journey. They are trained to provide exceptional service and prioritize your comfort and satisfaction. Additionally, Uber’s rating system allows you to give feedback on your driver and overall experience, helping to maintain a high level of service quality.

Convenient and Easy-to-Use App

Requesting a ride with Uber is as simple as tapping a few buttons on your smartphone. The user-friendly app allows you to set your pickup location, track the arrival of your driver in real-time, and even split the fare with your friends. Plus, with the option to schedule rides in advance, you can plan your transportation ahead of time and focus on enjoying your stay in Punta Cana.

Benefits of Choosing Uber in Punta Cana Benefits of Traditional Taxis in Punta Cana
No hidden costs or price negotiations Varying prices depending on the driver and negotiation skills
Reliable and professional drivers Inconsistent service quality
Easy-to-use app with real-time tracking Need to hail a taxi on the street or call a dispatcher
Option to schedule rides in advance No advanced booking option

As you can see from the comparison table above, Uber offers clear advantages over traditional taxis in Punta Cana. With its transparent pricing, reliable drivers, and user-friendly app, Uber provides a superior transportation experience that is safe, convenient, and hassle-free.

So, why settle for anything less? Choose Uber for your travels in Punta Cana and experience the difference firsthand.

Still have questions about using Uber in Punta Cana? We’ve got you covered. Here are some commonly asked questions and their answers:

  1. 1. Can I use my Uber account from a different country in Punta Cana?

    Yes, you can use your Uber account from any country in Punta Cana as long as Uber operates in both locations. Simply open the Uber app and request a ride as you would normally do.

  2. 2. Are Uber drivers in Punta Cana professional and licensed?

    Yes, Uber drivers in Punta Cana are required to have a driver’s license and meet all the necessary local regulations. Uber conducts background checks and ensures that drivers maintain a high level of professionalism.

  3. 3. Can I request an Uber ride from Punta Cana to other cities?

    Yes, you can request an Uber ride from Punta Cana to other cities within the Dominican Republic. However, keep in mind that the availability of Uber may vary depending on the destination.

  4. 4. How do I pay for Uber rides in Punta Cana?

    Uber rides in Punta Cana can be paid for using the credit or debit card linked to your Uber account. Cash payment is not available for Uber rides in Punta Cana.

  5. 5. Can I pre-book an Uber ride in Punta Cana?

    Unfortunately, pre-booking is not available for Uber rides in Punta Cana. You can request a ride using the Uber app when you are ready to go.

Remember to always check the Uber app for the most up-to-date information on availability, fares, and any local regulations that may apply.

If you have any further questions or need assistance with Uber in Punta Cana, feel free to contact our customer support at +1 849 387 9900 or visit our website jjstudiophoto.com.

Conclusion

In conclusion, Uber’s availability in Punta Cana, Dominican Republic has revolutionized transportation for both locals and tourists. Despite initial conflicts with traditional taxi drivers, an innovative agreement was reached that allowed taxi operators to register on the Uber platform, fostering harmony and expanding Uber’s acceptance in the area.

With Uber’s transparent pricing and reliable service, it has become the go-to transportation option for travelers visiting Punta Cana. The convenience of requesting a ride through the user-friendly Uber app, along with the assurance of safe and reliable transport, has made Uber immensely popular among both locals and visitors.

Whether you’re exploring the stunning beaches, leisurely strolling through vibrant marketplaces, or embarking on exciting adventures in Punta Cana, Uber offers a seamless and convenient way to get around the city. Experience stress-free travel and reliable service by choosing Uber for all your transportation needs in Punta Cana.

For more information or to request a free appointment, please visit our website at jjstudiophoto.com or contact us directly at ☎️+1 849 387 9900. Our dedicated team is ready to assist you with all your photography needs.

Source Links

Compartir:

Facebook
Twitter
Pinterest

Te ayudamos

Consulta por WhatsApp gratis y sin compromisos

error: Content is protected !!
Seraphinite AcceleratorOptimized by Seraphinite Accelerator
Turns on site high speed to be attractive for people and search engines.